This posting, 3 of 3, is the one you've been waiting for. It's the "how-to" posting. Here you'll find a list of ways you–manager and leader–can make purpose a front of mind concept that positively impacts and is positively impacted by your employees' engagement.
[B/T/W, the first posting defined the relationship between purpose and engagement. The second posting viewed Victor Frankl's three suggestions to achieve a meaningful life as relevant to an employee's sense(s) of purpose.]
So…how can you make some/all of the aspects of purpose meaningful for your employees?
First, I encourage you to keep in mind the CORE acronym: Communications, Opportunities, Resources,
Engagement.
- The more you actively communicate about engagement and factors that relate to it, the more engagement will occur.
- The more opportunities you initiate that stimulate attention to engagement (job, career, company, networks, community), the more chances (and motivations) your employees have to engage.
- The more resources you select and make available to assist your people's engagement, the more readily they will take on that engagement.
- The more you energetically evidence your own engagement in your work, the more your people have to mirror.
Now, here's a list of random ways to cut to the CORE of your employees' engagement by bringing a sense of purpose into their clear vision.
- Communication around some/all of these questions.
-
- What is our business's purpose…specifically?
- How does our department/team contribute to that purpose? What is our specific purpose?
- What part do you play in our team's contribution? What specific purpose do you fulfill in your job?
- What other questions can you/your people come up with…that relate to purpose and a sense of same?
- Opportunities to answer those questions.
- Start with Purpose: staff meeting ice breakers
- Lunch on Purpose: informal "3d Thursday of the Month" sessions
- Change of Purpose: thought-expanding discussion along the lines of If our company's purpose changed to ___, how would that change our team's purpose? …your individual purpose?
- What other activities and events can you/your people come up with that offer opportunity to think, talk, learn about purpose?
- Resources you may want to provide your people that stimulate thinking and doing around purpose.
- Annual report
- Customer satisfaction surveys and results
- Benchmark studies
- Organizational and strategic plans
- Media articles and reports about your company, competitors, marketplace, etc.
- Engagement by you, both simple and critical.
- Simple: taking visible, observable action to provide the three areas above (C, O, R) demonstrates your engagement. Do it with energy and excitement.
- Critical: psychological research bears out that employees mirror their manager/supervisor's behavior first and foremost. How (and how much) you engage determines how (and how much) they will.
ED.NOTE: Yes, you do detect a trend. You may have seen that last week's postings followed a common theme (employee engagement surveys). And this week's postings are all about purpose and engagement. You can expect this new ways of writing my blog…as long as
- It feels like a good way to do things, and
- I can come up with engagement themes that warrant at least 3 sequential postings.
I can foresee such themes as these:
- Engagement and Diversity
- Different Generations, Different Engagements
- Incentives' Effect on Engagement
- Engagement and Future Trends (I/O/W, How long will it last?)
Feel free to post a Comment with your thoughts for additional 3-part topics…about employee engagement.
Tags: Communication, Employee Engagement, engagement, Opportunity, purpose, Resources


Tim:
You continue to do such strong and effective core work. I so much appreciate your work in engagement.
David
Comment by David Zinger — September 1, 2008 @ 4:46 pm