
An action verb!
Today's
is the fifth suggestion to help you activate a specific employee
engagement plan for your business. It's more than "talking the talk,"
but it definitely involves using the words and bringing their meaning
to the fore. And you may recall that communication is the first of the
C.O.R.E. components of employee engagement.
Virtually every
accepted, commercial measure of employee engagement gauges the degree
and effectiveness of communication: between manager and employee,
between employees, and between employee and customers/suppliers.
If
you want your people to be more engaged than they currently are, you'll
have to increase your level of communication, communication about
engagement. But simply tossing around "engagement" or "employee
engagement" or "let's get engaged" is not enough.
May I suggest you:
Make employee engagement real. Offer
your people examples (and invite them to share examples) of employee
engagement you've seen and experienced, engagement that is part of the
reality of its workforce. The more concrete your illustrations, the
more readily your employees will adopt engagement as desired behavior.
Make employee engagement meaningful. This
is like "dotting the i's and crossing the t's." Point out what meaning
an engaged workforce has for the business, the customers, the
community, and the employees. Making your message clear may seem like
overstatement, overkill…but it can't be overdone.
Make employee engagement valuable.
"Valuable" is a specific form of "meaningful". Employees will
appreciate the knowing such "values" as the ROI of an engagement
effort, the increase in customer loyalty, the imrovement in earnings.
Numbers matter. The more statistically you can demonstrate engagement's
value, the better.
For more info: Check the past few posts in Culture to Engage–each one offering a tip to move your business, your organization toward higher levels of employee engagement.
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Today's my 15 Fast and Furious Tips for Employee Engagement teleseminar.
Click here for information and to register!

